I Can Read! Books: Mobile Newsletter Design
I was asked by Alex Garber, Marketing Manager at HarperCollins Publishers, to create a mobile newsletter template for the marketing team at I Can Read! Books. The goal was to make it easy to update themselves on a monthly basis, but also exciting and vibrant to showcase I Can Read! Books' unique style.
I designed the mobile newsletter in Photoshop, adhering to I Can Read! Books' unique brand guidelines, and set up a layering system in which their team could easily drop in new characters, images, promotions and text.